MarKonnect

The Marketing Cell is a student-led initiative dedicated to sharpening practical marketing skills and strategic thinking. It serves as a platform for students to explore real-world marketing challenges and evolving industry practices.

Through case study discussions, industry interactions, live projects, and knowledge-sharing sessions, the cell bridges the gap between classroom concepts and market realities. Members gain hands-on exposure to branding, consumer behavior, digital marketing, and go-to-market strategies.

By fostering analytical thinking, creativity, and collaboration, the Marketing Cell prepares students to confidently navigate and excel in today’s fast-paced and dynamic business landscape.